Enrollment strategy has become one of the most mission-critical functions in higher education.

With demographic shifts, increased competition, evolving student expectations, and CRM complexity, enrollment and admissions leaders must operate with precision, creativity, and data fluency.

The Enrollment & Admissions track at eduWeb Summit focuses on strategies that directly impact recruitment, yield, and student engagement.

This track is built for enrollment leaders, admissions directors, CRM managers, and recruitment strategists who are responsible for turning interest into enrollment — and doing so in an increasingly complex digital environment.

You’ll explore: (maybe keep)

• Data-informed recruitment strategy

• CRM optimization and integration

• Campaigns that move students through the funnel

• Personalization across the student journey

• Yield strategy in a competitive landscape

• Collaboration between admissions, marketing, and web

These sessions focus on measurable impact — not theory — offering practical insight from institutions achieving results.

Full session details coming soon.