Most marketing problems aren’t marketing problems. They’re clarity problems. Positioning problems. Decision-avoidance problems. I’ve built my career fixing the parts of the funnel no one wants to touch. The uncomfortable middle between brand and demand. Where the story has to hold up under scrutiny and the numbers have to tell the truth. I’ve led demand and brand for tech companies where marketing is expected to drive revenue, not vibes. - If attribution is unclear, I’ll call it out. - If positioning is fuzzy, I’ll sharpen it. - If the story isn’t landing, I’ll rebuild it from scratch. I care deeply about narrative. I care even more about results. If you’re tired of marketing theater and want something that actually moves the business forward, we’ll probably get along.