eduWeb Summit Presenter Guidelines

Create a Session Attendees Will Talk About (and Actually Use)

eduWeb isn’t about theory—it’s about what works in higher ed right now. Our audience shows up for ideas they can apply immediately, learn from peers, and bring back to campus the very next week. If your session delivers real insight, real examples, and real takeaways, you’ll stand out.

What Makes a Highly Rated eduWeb Session

• Immediately valuable (attendees know why they’re there within 5 minutes)

• Opinionated and relevant (you have a point of view)

• Grounded in real higher ed experience

• Actionable (clear next steps, not just ideas)

• Honest (what worked—and what didn’t)

Level of Depth: Strategy + Execution

• 30–40% Strategy → trends, context, why it matters

• 60–70% Tactics → how you did it, tools, workflows, result

• Focus on how to actually execute.

• Avoid staying at a high level.

Formats That Work Best

• Case Study → challenge → approach → results

• Behind-the-scenes → your process, decisions, lessons learned

• How-To Framework → something repeatable

• Demo → real tools, dashboards, outputs

Know the Audience

• Experienced professionals (Marketing, Web/Digital, Enrollment)

• Looking for ideas they can implement quickly

• Speak peer-to-peer and stay relevant to higher ed.

Engagement Matters

• Engage every 10–15 minutes

• Use polls, questions, and discussions

• Allow 5–10 minutes for Q&A

Practical Takeaways (Most Important)

• 3–5 actionable takeaways

• What you can do next week

• Tools, templates, and examples when possible

What to Avoid

• Sales pitches

• Overly theoretical content

• Recycled presentations

• Slide-heavy decks